Deciding the name of your business is always fun and exciting. But there are many key challenges and struggles involved in finding a brand name which strikes a perfect balance between memorability, attractiveness and personality. Here are a few tips on how to get started with creating a great brand name. Step 1: Research The …
For those who want to adopt the ever-changing marketing rules, SEO is their door into the successful road ahead. Five years ago, it easy for anyone to buy their ranking position. All they had to do was to take up a little bit of these links and a little bit of those links and that …
Word-of-mouth is considered to be one of the most influential modes of marketing as it affects around 20 to 50 percent of all the purchasing decisions of consumers. Your potential customers are believed to be receptive to recommendations from the person they trust and respect. In today’s world of digital relationships, the same concept of …
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Everyone everywhere is telling you to write great content in order to become successful online. You must have come across this statement too often now “Content is the King”. Well yes it is, we don’t deny that. But, it has to be provocative enough to become the king. When the content written is not read …
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What does content marketing means? Content marketing means creating/crafting valuable content and sharing it to attract and convert the targeted audience into customers. The content you craft should be relevant and related to your brand, the products you sell or the services you are offering. In this way, you are creating a brand awareness and …