Content Marketing is a great way to generate business. Understanding the consumer, their journey and the purchase process is the fortitude of any content marketing strategy. The content should be simple, educate and inspire as well to influence the buyer’s decision towards a service or product. Here are a few tips on how to come …
Email Marketing is one of the most economical and effective ways to engage prospects and consumers steadily and routinely. But many a times, people doubt if email marketing really works. It definitely does if the right email marketing tips and strategy is being implemented. Email marketing is definitely one of the most powerful digital marketing …
Powerful websites are the ones that attracts their right audience, generate leads simultaneously representing the brand and its message. Creating a website that does all three things can get a little difficult but definitely not impossible. It’ll demand your extra time, a little more of brainstorming and working hours, but it is all worth it. …
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Everyday 2.75 million articles and blogs are being published but a very tiny fraction is only read and sharing the article is even lesser. A person spends hours crafting an article or blog. But it is an utter waste of time if people do not recognise it or read it. Studies show that the headline …
Deciding the name of your business is always fun and exciting. But there are many key challenges and struggles involved in finding a brand name which strikes a perfect balance between memorability, attractiveness and personality. Here are a few tips on how to get started with creating a great brand name. Step 1: Research The …